Archives for July 2010

Charity Profile

msf logo colorAs a lot of you know, we donate 1% of the money you spend on your custom chocolate bars to charity. Our belief is that companies should be socially conscious and find ways to give back to the community. The coolest part of the charity program (we think at least) is that YOU get to choose the charity. Right now there are three different charities you can donate to: Doctors Without Borders, Michael J. Fox Foundation, and Action Against Hunger. We’ve raised almost $1,000 dollars for Doctors Without Borders, and in order to try to get it over that mark, I thought I’d do a charity spotlight on them.

Doctors Without Borders was founded in 1971 by a group of French Doctors who believed that EVERYONE should receive health care, regardless of their national border. As of 2007, almost 30,000 people participated with Doctors Without Borders in over 60 different countries. 80% of its funding came from private donations, which means help from regular people. The charity mostly works in areas stricken by war and poverty, places that would normally have a hard time getting access to modern medicine. The organization has received numerous awards, including the Nobel Peace Prize in 1999.

We love having them as one of our charities, and we’re extremely proud of the amount that you guys have decided to give back to them. Keep up the good work!


Google Loves Us

There’s been a lot going on at Chocomize. In case you didn’t hear, we were featured on earlier today. If you haven’t checked out the story, you can read it here.

So that in itself would be pretty awesome, but people liked the story about us so much that they wanted to check out our website, and hence searched for us on Google. So many searched for us, in fact, that we ended up being one of the top searches on Google! If you check out the picture below, you’ll notice that Chocomize is number two for ‘Hot Searches’. Hot searches lists the top 40 search terms that have increased in popularity that day. Out of all the search terms in Google, Chocomize had the 2nd greatest rise in popularity! That’s a pretty good day in our book.

google trend


So to all our new fans, thanks for checking us out!


Health Benefits of Chocolate

red-cross-flagA new study published in European Heart Journal provided more evidence that chocolate is actually good for your health (as if you actually needed a reason to eat chocolate…) The study, which was done by the German Institute of Human Nutrition, found that people who ate a quarter of an ounce of chocolate regularly had lower blood pressure and a lower risk for strokes and heart attacks as compared to people who rarely ate chocolate. The most surprising part of this study for us was hearing that there were actually people that didn’t eat chocolate regularly.  These German’s seem to be smart, but that just can’t possibly be true…

Favorite Bar Names

It’s been a while since we did a post about our favorite chocolate bar names, but there have been some really good ones lately that we thought we’d share:romance_bar

1. Mine!
Milk Chocolate
Fruits: Coconut Flakes
Candy: Oreo Pieces
Nuts & Seeds: Roasted Sunflower Seeds
Candy: Kit Kat
Other: Mini Pretzels

2. Chocolate for Breakfast!
Milk Chocolate
Other: Corn Flakes
Other: Cinnamon Toast Cereal
Other: Cheerios

3. Mango Pina Colada

White Chocolate
Fruits: Pineapple Dices
Fruits: Coconut Flakes
Fruits: Mango Dices
Decorations: Thank You Heart

4. Pour Ma Chère $heldon
Dark Chocolate
Decorations: 23 Karat Gold Flakes
Fruits: Blueberries
Nuts & Seeds: Organic Cashews

5. Kelly’s death by sugar
Milk Chocolate
Decorations: Candle
Candy: Pop Rocks
Candy: Chocolate Candy
Candy: Hard Peppermint Candy

Hedge Fund Owner Buys Billion Dollars Worth of Chocolate

2We were pretty sure that no one liked chocolate more than we did. We were wrong. Really wrong. Last week, the head of a British hedge fund bought a billion dollars worth of cocoa beans on the futures market. We’ve written previously about how cocoa beans are traded on the futures market, to refresh your memory check out the blog post on cocoa bean trading. Not only is that an insane amount of chocolate, he did something that is almost never done. He actually took delivery of all those cocoa beans!

Normally when people buy cocoa on the futures market, they sell their contract before they actually get the cocoa beans (if you’re confused, don’t worry we were too.) Anthony Ward, however, actually received all billion dollars worth of cocoa beans. That is 240,000 tons of cocoa! Mr. Ward bought so much chocolate that he’s earned himself a new nickname ‘choc finger’ after the famous James Bond movie character ‘Goldfinger’.

We were trying to come up with ideas of what we would do with all the chocolate. The best thing we could think of would be to declare a national Chocomize day of celebration and give everyone free chocolate. I doubt that this is what Anthony Ward is planning on doing (he’s hoping that the price of cocoa beans will incease so he can sell all his cocoa at a profit.) Either way it’s hard for anyone NOT to be jealous of someone with all that chocolate. I guess we’ll have to just go eat some Chocomize bars until we feel better…